I checked out your, interesting posts on Hispanic Marketing, short and sweet. The kind I like to read. You are right about that particular demographic of less acculturated Hispanics. I have family members whose general lack of computer literacy has really not allowed them to take those steps that would help them move toward trusting online transactions. Even some older Hispanics that use computers 8 hours a day in service positions may find themselves in this group.

Thank you for reading. I look forward to you future comments on the blog.

Cheers,

Rommell

Great blog. I’ll be reading it often. Check out mine. http://www.marketing4excellence.blogspot.com

Your blog and Agency are established beacons in the emerging Hispanic interactive marketing realm, Thank you for your comments! I’m glad you like the “E-Latino,” term. I personally think it is a term that is appealing and easy-to-say in both English and Spanish. I think that what is most interesting about reaching out to the Hispanic community is that, we are yet to understand completely how Hispanic will translate online. I hope to address this as best as possible in my upcoming post.

Cheers,

Rommell

I am glad you appreciate the post. I look forward to you comments in the future. I’m excited to hear that the multifaceted community that I hope attract to this forum is already forming. I hope that it benefits from having people from various backgrounds reviewing, commenting, and contributing toward better ideas and more critical thinking.

Rommell

Thank you for your comments. Understanding the challenges and opportunities inherent within this development should be reviewed comprehensively. To a certain extent, the internet has largely followed the axiom that “if you build it, they come.” Which is why although accurate measurements of this online community are currently not possible. The moment of anticipating this surging demand has come and will be gone for those that don’t prepare for it now.

Thanks for inviting me to read this great post.

Being born and raised in America (Brooklyn, New York), I am the son of a Puerto Rican mother and Dominican father so I am proud of my roots and of all Hispanics.

I myself am an Internet marketer and I am always keeping an eye out for Hispanics making their presence known in my business.

BUT

Posts like this opens my eyes and let’s me know there is more important factors to what the Latin community brings online and I appreciate you bringing this to the attention of myself and many others.

Keep up the great work Rommell. I’m following you on Twitter, so I’ll be on the look out to your future posts;-)

Jimmy Adames

Anyway, I’ve subscribed and look forward to future posting.

Dean

Rommell

Great start to your new blog. Keep it up.

Unacculturated Hispanics are still a difficult group to locate online. I look forward to determining just how this group has changed since the last census.

Mike